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Author: Subject: FYI: Looking For A Choice Of Voices In A.I. Technology--NY Times Article 10/10/16
JackInCT
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[*] Post 504916 posted on 10-10-2016 at 16:34 Reply With Quote
FYI: Looking For A Choice Of Voices In A.I. Technology--NY Times Article 10/10/16



FYI: Looking For A Choice Of Voices In A.I. Technology--NY Times Article 10/10/16

Verbatim c & p of the first several paragraphs:

Jason Mars is an African-American professor of computer science who also runs a tech start-up. When his company’s artificially intelligent smartphone app talks, he said, it sounds “like a helpful, young Caucasian female.”

“There’s a kind of pressure to conform to the prejudices of the world” when you are trying to make a consumer hit, he said. “It would be interesting to have a black guy talk, but we don’t want to create friction, either. First we need to sell products.”

Mr. Mars’s start-up is part of a growing high-tech field called conversational computing. This technology is being popularized by programs like the Siri system in Apple’s iPhone, and Alexa, which is built into the Echo, Amazon’s artificially intelligent home computing device.

Conversational computing is holding a mirror to many of society’s biggest preconceptions around race and gender. Listening and talking are the new input and output devices of computers. But they have social and emotional dimensions never seen with keyboards and screens.

Do we, for example, associate the stereotypical voice of an English butler — think of Jarvis the computer in “Iron Man” — with a helpful and intelligent person? And why do so many people want to hear a voice that sounds like it came from a younger woman with no discernible accent?

Choosing a voice has implications for design, branding or interacting with machines. A voice can change or harden how we see each other. Where commerce is concerned, that creates a problem: Is it better to succeed by complying with a stereotype, or risk failure in the market by going against type?

For many, the answer is initially clear. Microsoft’s artificially intelligent voice system is Cortana, for example, and it was originally the voice of a female character in the video game “Halo.”

“In our research for Cortana, both men and women prefer a woman, younger, for their personal assistant, by a country mile,” said Derek Connell, senior vice president for search at Microsoft. In other words, a secretary — a job that is traditionally seen as female.

Me Here: for all those who believe that we, homo sapiens, should be better than that, perhaps "should" needs to be changed to "could", and then ask ourselves if "could" is a realistic achievable goal.
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[*] Post 504918 posted on 10-10-2016 at 21:14 Reply With Quote


The only problem with using a female voice for any of these apps is that, after a while, just like in RL, men tend to "tune out" when their wives talk to them.
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[*] Post 504919 posted on 10-10-2016 at 22:11 Reply With Quote


Quote:
Originally posted by LSemmens
....men tend to "tune out" when their wives talk to them.


NOT if their wives are telling them what they want to hear!!!!

LONG LIVE FEMME FATALE!!!!!

Attached pix is just an example of an ordinary American wife
who, how shall I put it, enjoys the finer things in life. A woman such as this in an AI environs would always be paid attn. to.

JackInCT has attached this image.
Click the image to enlarge it:

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